Some time ago I read about a study that determined people experienced similar levels of satisfaction upon stating their intention to do something as they did in actually doing it. For example, a person stating their intention to go on a diet to lose 10 pounds apparently experiences a similar physiological response of satisfaction as someone who actually goes on a diet and achieves a 10 pound weight loss. The study went on to reason that talk about achieving a goal is a disincentive to actually working toward achieving that goal, since a level of satisfaction similar to achieving the goal already has been experienced simply by talking about it. The conclusion of the study was that if you want to achieve something, it’s better not to talk about doing it before it is done.
I’ve found this to be true in my practice of photography. At any given time, I have at least a few photography ideas or projects floating around in my head. Most of them don’t go anywhere, but some do. The one thing I’ve noticed, though, is that those that I’ve shared with others, prior to my actually starting them, uniformly still remain unrealized. For me, there really does seem to be something about sharing an idea prematurely, before I’ve really committed to it in some fashion, that takes the wind out of the sails of doing it. So I think I’ll revert back to my general practice of not talking up my projects that I would like to do, but instead simply having completed projects that speak for themselves.